17.11.2020
USP: Highly decorated and functional folding box in offset printing with a water-resistant inner tray.
Effects: Strong tactile and optical contrast through soft/matt and gloss/relief coatings, water-resistant barrier coating.
Suitability: Cosmetics industry | Food industry | Tobacco Industry.
Machine requirements: Five colour offset printing press with one coating unit as a minimum, screen printing machine, die-cutting machine and a folder/gluer machine.
Design requirements: The colour space is based on the brand and product design of the two CLUB-MATE beverages to be packaged at the Loscher Brewery. For this purpose, blue is created as a special colour in addition to the Euroscale colour space. A strong and clear optical separation of both products runs through the complete design. In order to achieve this optimally and homogeneously, the internal components tub and separator are printed on both sides. For maximum water resistance, the tray is designed so that no cardboard edges protrude inwards. The complete design is worked with clearly defined motif edges.
Description of the effects: Bottom and lid of the outer body are coated with two different screen-printing effect laquers (SENOSCREEN® UV ANTI SLIP LACQUER 363055 and SENOSCREEN® UV RELIEF EFFECT LACQUER WATER DROPLETS 363056) in addition to the fully applied tactile SENOSOFT® WB MATT COATING FP NDC 350210. These screen-printing lacquers are designed to give a strong matt/glos effect to the SENOSOFT® WB MATT COATING FP NDC 350210. The relief lacquer spreads over the entire packaging like water droplets, giving the feeling of the freshness and coolness. On the inside, SENOLITH® WB BARRIER COATING 350025 is applied over the entire surface as additional protection.
Description of the print samples: This functional, four-part folding box consists of two different substrates (MetsäBoard Classic FBB for the outer body (lid and bottom) and MetsäBoard Prime FBB EB for the inner, waterproof components tub and separator). The aim of this project is to demonstrate that an intelligent combination of design, substrate and the new SENOLITH® WB BARRIER COATING 350025 waterproof folding box packagings can be produced without the use of plastics, polymer layers and films and which can be 100% recycled in waste paper cycle. Furthermore, this print sample demonstrates that the intelligent use of effect coatings can also enhance the tactile and visual appearance of such functional packaging and create a sensory relationship with its contents.
Notes: As with all complex print finishing processes, clear project planning and coordination of all parameter with all companies involved in the production chain is essential. Materials and process steps must be defined and coordinated in advance.
All coatings are provided by WEILBURGER Graphics. WEILBURGER Graphics also accompanies the production at all companies involved.
The newly presented SENOLITH® WB BARRIER COATING 350025 is currently being examined by independent testing institutes with regard to its suitability for food packaging and is expected to receive certification shortly. A safe use for fruit/vegetable packaging, frozen food, pet food and similar product packaging is therefore possible very soon.